Written plainly, by the people doing the work.
Two audiences read this: brands deciding whether face to face is the right tool, and people deciding whether this is the right job. We write for both, and we try not to waste either one's time.
What a campaign report should tell you, and why to ask for it in writing
How Iron Bloom Collective reports a campaign back to a brand, what it produced, what it cost and what would change, and the five questions worth putting to any vendor before you sign.
Your first thirty days here, if you have never sold anything
A week by week walk through the first month at Iron Bloom Collective for someone starting with no sales experience, and what the coaching does at each stage.
Entry level sales jobs in Boise, and what a great one looks like
A straight guide to choosing an entry level sales role in Boise and the Treasure Valley: the questions worth asking, and the answers that tell you a company is worth your time.
What face to face brand representation actually is
A plain explanation of face to face brand representation for businesses weighing it against digital advertising, and the kinds of products it grows fastest.
Every representative learns your brand before they say your name
The training standard behind every Iron Bloom campaign, and why preparation is the part that decides whether face to face work is worth buying.
What a day in the field actually looks like
A walk through a working day at Iron Bloom Collective, from the morning meeting to the end of day numbers. Written for anyone deciding whether to apply.
Attention is cheap now. Trust is the advantage.
Why brands with healthy ad budgets still work hard to be understood, and what a trained person having a real conversation does that a banner cannot.